Community Management: Back to the Future

June 6, 2011
Community Management: Back to the Future

Join me if you will for a ride on the online community management time machine. The year is 1999, and a woman by the name of Sue Boettcher* has written a Web article (remember, this is pre-blog) entitled “What types of virtual communities can I build and what tools are available?” I stumbled onto...

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Three rules for using polls in online communities

May 25, 2011
Three rules for using polls in online communities

I love conducting polls in online communities. They’re fun, enlightening, and great conversation starters. Best of all, they’re an easy way for lurkers to start participating. Think of polls as the gateway drug of communities. Here are my three rules for creating great polls in your community: Keep it on topic Fun polls questions...

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Five things Rebecca Black can teach us about community management

May 16, 2011

I finally got around to watching Rebecca Black’s viral video hit “Friday.”   It’s very tempting to sit here and join the chorus of oh-so-clever comments about how bad this song is. But the Internet needs more snarky blog posts about Rebecca Black like my inbox needs more exciting work-at-home opportunities. Instead, I’d like...

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Meet Charlie Sheen’s Social Media Guy: Bob Maron

May 9, 2011
Meet Charlie Sheen’s Social Media Guy: Bob Maron

Say what you will about Charlie Sheen, he has become a social media superstar. I recently had a chance to meet Charlie, and to run a few questions by Bob Maron, the guy who runs the @CharlieSheen Twitter account. First, here’s how I met Charlie Sheen: Comedian Jeffrey Ross is an old friend. As...

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In Defense of Anonymity

May 3, 2011
In Defense of Anonymity

There’s been a lot of talk lately about anonymous online comments. Most of this discussion has focused on news sites where anonymous comments tend to be, well, less than thoughtful. Accordingly, there are a lot of people calling for the use of real names when people post things online. For news sites, this may...

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What’s Up With Ning?

April 20, 2011
What’s Up With Ning?

It’s been a year since self-service community provider Ning announced that it would be eliminating free accounts and moving to a pay-to-play model. So where are we a year later? First, some disclaimers and caveats: 1.) I manage Delphi Forums, which — while very different from Ning — could be seen as a competitor....

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